RECARO Shop Expands to 18 New European Countries
Stuttgart, Germany, January 19, 2022 – The Recaro Shop is now shipping to 18 new European countries, including Austria, France, Netherlands, Belgium and Luxembourg. Originally launched in April 2021, the Recaro Shop is a one-stop online shop for fans to choose from a wide range of Recaro-branded collections.
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Recaro Group setting the course for the next phase of corporate development
Stuttgart, Germany. Personnel and structural changes are taking place at the Recaro Group, a provider of high-quality seating solutions, setting the course for the next phase of the company’s development. On January 1, 2022, Dr. Mark Hiller (49), CEO of Recaro Aircraft Seating since 2012, will also become CEO of Recaro Holding GmbH, the Group’s strategic management company. He will be succeeding Recaro Shareholder Martin Putsch (54) in this position.
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Four business areas, one brand: Recaro campaign creates synergies and visibility
Stuttgart, Germany. One brand, four business areas, one common goal: creating the perfect seat for every application. On the basis of this shared passion, Recaro has been inspiring automotive enthusiasts, families, and aircraft passengers for decades, with avid gamers now also joining the ranks of loyal fans. This is reflected in the new Recaro brand campaign, in which fans who are experiencing special Recaro moments are put center stage in four films.
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The new Recaro Original: official merchandising products for fans of the brand
Stuttgart, Germany. Stylish and distinctive: an official range of Recaro merchandising products is available as of the end of April 2021. The new web shop at https://recaro-shop.com features a wide selection of premium-quality products in the categories of Apparel, Accessories, Home & Lifestyle, and Sport & Travel. From practical travel accessories and exclusive items to fan merchandise and Recaro shirts: customers will find new and original Recaro products in the three available collections of Urban, Classic, and Originals.
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Official Recaro Merchandising important part of brand management
Stuttgart, Germany. Recaro, a seating brand known throughout the world, has been offering an official merchandising range since the end of April 2021. The new web shop at https://recaro-shop.com features a wide selection of premium-quality products in the categories of Apparel, Accessories, Home & Lifestyle, and Sport & Travel. Development of this official range of Recaro merchandising products is an important component of the active brand management that is being intensively cultivated by Stuttgart-based Recaro Holding.
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